The fantastic news for site owners - there are several places on the internet where they can get Zen Cart templates that use their specific company color scheme and branding. With a help of Zen Cart themes the web page can include the colors and branding associated with a certain brand or perhaps an established brick and mortar retailer. It's very important to have a standard branding and color scheme shared by all facets of a business.
A site owner may opt to go and hire a web designer to give his shop a highly customized look, this has some disadvantages however. The fist point - it is the time required to find the right designer with the necessary skill set. Designing for Zen Cart is quite different from designing web-sites using the more popular HTML and CSS languages.
Also take into account the time it takes to meet with the designer, have them produce a design mock up or two, and then make revisions before final design approval. If time is of the essence then using a pre-configured top quality Zen Cart templates is definitely the route to take.
The upside to hiring a designer to provide your internet site a custom look is that you will have an original design that helps your internet site and business be noticeable among the others. Your web-site is usually the first impression a customer has of your business, and there's no second opportunity to make a first impression.
Please don't forget the fact that a skillfully designed site instills confidence in your products and helps keep customers on your site, increasing the odds of them making a purchase.
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